The Design of Business
Today's business engages customers at multiple touch-points all times day and night. While the website can be the POS for a B to C business, it is an information repository and education system for large B to B companies as the first point of sale.
We are design scientists when it comes to delivering precise user expectations in concert with business goals. In the highly competitive world of online businesses, it's vital to surpass survival and thrive digitally -- be contextually different.
BUSINESS SOLUTIONS Macro to micro business solutions. Website analysis to concept proposals. Information architecture and customer research design. Product launch campaign integration with business website. We work backwards from business/customer needs to digital hubs, brand, devices.
UX RESEARCH AND DESIGN We bring over 20 years of software design and usability best practices and testing experience to everything we do. Trained by the best in the industry, it's safe to say this is our super power.
LANDING PAGE Product promotions, appointment calendars, events, launchpad for social integration and list building. Sales campaigns and branded lead generation.
CONTENT MARKETING Words in the IA age are vectorized for search intent. This is a game changer. Content is strategy conveys the brand positioning and allows customers to be guided to relevant information.
TECHNICAL: Customized CMS solutions. Responsive sites. Custom coded websites and web applications. Device driven design and development.
SEO-SEM-SMO: Search engine marketing and optimization. Bing and Google, Yahoo and MSN. From the raw seeds of measuring keywords to business funnels and implementing code and page strategy to episodic campaigns that vet out the fuzzy lint that slows down performance - we have you covered.
SOCIAL MEDIA Branded Integration: An additional service is ongoing social media PR from a partner of NC.